

Trapkit Digital | Your SEO & Web Design Partner In Vancouver WA
The guidelines for search engine optimization are constantly in flux. The old strategies of proper keyword choice and page structure still apply, but today’s search is much more human centered.
This means that quality content and overall usefulness of a website is as or more important than the older standards. Having an air tight on page SEO strategy should still be a high priority.
Like anything, it depends on how you look at it. Search engine optimization in the past was more or less about gaming the search engines. Because of this, search algorithms had to become more intelligent in order to deliver higher qualified results, as opposed to a website that just checked some optimization boxes.
SEO in 2021 has a much different definition. Optimizing for search is much more holistic. It requires consensus across many channels that your website is the best result for the query. In that sense, SEO is more than necessary to ensure your business is sending trustworthy and authoritative signals to search engines.
User experience and high quality content. These two factors play a huge role in how search engines rank your website. This is why we aim to design you not only a fast, beautiful website — but also leverage what is unique about your business to create engaging, relevant content that converts.
It varies! Businesses just starting out will not see organic results in search engines as fast as an already established business. Because of this, we form a unique, and uniquely priced, plan for each client.
What you can expect is to convert a much higher percentage of your traffic almost immediately after your site is launched.This is because your new site will be handcrafted to convert. Over time, search engines will take notice of an increase in conversions, and begin to adjust your ranking. Getting reviews from as many of your clients, patients, or customers as possible will also help your rank better, faster.
If any marketer promises fast rankings, they're lying. Search engines aren't as easily gamed as they used to be, and harsh punishments are handed out to those that try. SEO is the culmination of many small things over time. What you can expect from us is a true desire to help your business grow.